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Oliver Bendel is a philosopher and a literary scholar with a doctor’s degree in business informatics. In the past he led technical and academic institutions at universities. Today, he is lecturing and researching as a professor of business information science at the School of Business in Brugg-Windisch, Olten and Basel (University of Applied Sciences and Arts Northwestern Switzerland FHNW), with focus on knowledge management, social media, mobile business, information ethics and machine ethics.

What does it mean for a robot to take a selfie? What good would that be? And is it even all that new?