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Tag : CBS News 60 Minutes


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by   -   February 4, 2013

Verizon and GE have produced television advertisements that include robots. The ads are playing frequently and nationally. They are good, they’re being talked about and tweeted, audiences like them, and they are great promotional pieces for the robotics industry. The ads are indicative of PR and advertising agencies’ growing awareness that people are becoming at ease with robots in their everyday life, hence the inclusion in their advertisements.

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by   -   January 14, 2013
CBS News Reporter Steve Kroft interviews Rodney Brooks at ReThink Robotics.
Click on the image to see the segment.

On Sunday, January 13, CBS News 60 Minutes reported on robots. Their focal point was jobs and the changing nature of work. As a backdrop to their comments they showed Tessla Motors’ robots retooling themselves, Adept’s robots stuffing boxes with packaged lettuce and also assembling Braun shavers, watched ReThink Robots slowly pick and place an item, saw Aethon’s tugs in action in hospital corridors and had a brief glimpse of InTouch Health’s RP-VITA remote presence medical robot and a more descriptive view of the VGo Communications VGo robot at school and for home care. In the process the reporter, Steve Kroft, discussed a new definition of robots and robotics in sharp disagreement from the definitions posed by the International Federation of Robots:

Steve Kroft said, “The broad universal definition is a machine that can perform the job of a human. The machine can be mobile or stationary, hardware or software.”