What to make of the explosion of supposed-AI in media, industry, and technology? In some cases, the AI designation might be warranted, even if with some aspiration. Autonomous vehicles, for example, don’t quite measure up to R2D2 (or Hal), but they do deploy a combination of sensors, data, and computation to perform the complex work of driving. But in most cases, the systems making claims to artificial intelligence aren’t sentient, self-aware, volitional, or even surprising. They’re just software.