Robohub.org
 

Robot golfer hits hole-in-one


by
08 February 2016



share this:
Screenshot 2016-02-08 19.48.07

At the Phoenix Open PGA Golf Tournament held February 4-7 in Scottsdale Arizona, Golf Laboratories, an independent golf testing facility for clubs, shafts and ball testing based in San Diego, brought a robot to the tee-off spot and promptly hit a hole-in-one.

In the video below, Golf Laboratories worked with Rory McIlroy, a European golf champion, and comedian Geoff Norcott, to make the commercial “Rory Vs. The Robot.”

The company sells robotic hitting machines with speeds from .1 mph for putters to 120 mph for drivers.

The commercial enabled the robot to highlight its accuracy that makes it the industry standard for testing golf equipment. All of the shots shown were shots that the robot hits regularly during testing.

While the real robot may not have the wit, or voice, of comedian Geoff Norcott, it does have the ability to reproduce shots similar to the top players in golf.




Frank Tobe is the owner and publisher of The Robot Report, and is also a panel member for Robohub's Robotics by Invitation series.
Frank Tobe is the owner and publisher of The Robot Report, and is also a panel member for Robohub's Robotics by Invitation series.





Related posts :

Robot Talk Episode 144 – Robot trust in humans, with Samuele Vinanzi

  13 Feb 2026
In the latest episode of the Robot Talk podcast, Claire chatted to Samuele Vinanzi from Sheffield Hallam University about how robots can tell whether to trust or distrust people.

How can robots acquire skills through interactions with the physical world? An interview with Jiaheng Hu

and   12 Feb 2026
Find out more about work published at the Conference on Robot Learning (CoRL).

Sven Koenig wins the 2026 ACM/SIGAI Autonomous Agents Research Award

  10 Feb 2026
Sven honoured for his work on AI planning and search.

Robot Talk Episode 143 – Robots for children, with Elmira Yadollahi

  06 Feb 2026
In the latest episode of the Robot Talk podcast, Claire chatted to Elmira Yadollahi from Lancaster University about how children interact with and relate to robots.

New frontiers in robotics at CES 2026

  03 Feb 2026
Henry Hickson reports on the exciting developments in robotics at Consumer Electronics Show 2026.

Robot Talk Episode 142 – Collaborative robot arms, with Mark Gray

  30 Jan 2026
In the latest episode of the Robot Talk podcast, Claire chatted to Mark Gray from Universal Robots about their lightweight robotic arms that work alongside humans.

Robot Talk Episode 141 – Our relationship with robot swarms, with Razanne Abu-Aisheh

  23 Jan 2026
In the latest episode of the Robot Talk podcast, Claire chatted to Razanne Abu-Aisheh from the University of Bristol about how people feel about interacting with robot swarms.

Vine-inspired robotic gripper gently lifts heavy and fragile objects

  23 Jan 2026
The new design could be adapted to assist the elderly, sort warehouse products, or unload heavy cargo.


Robohub is supported by:





 













©2026.01 - Association for the Understanding of Artificial Intelligence