Robohub.org
 

Robot golfer hits hole-in-one


by
08 February 2016



share this:
Screenshot 2016-02-08 19.48.07

At the Phoenix Open PGA Golf Tournament held February 4-7 in Scottsdale Arizona, Golf Laboratories, an independent golf testing facility for clubs, shafts and ball testing based in San Diego, brought a robot to the tee-off spot and promptly hit a hole-in-one.

In the video below, Golf Laboratories worked with Rory McIlroy, a European golf champion, and comedian Geoff Norcott, to make the commercial “Rory Vs. The Robot.”

The company sells robotic hitting machines with speeds from .1 mph for putters to 120 mph for drivers.

The commercial enabled the robot to highlight its accuracy that makes it the industry standard for testing golf equipment. All of the shots shown were shots that the robot hits regularly during testing.

While the real robot may not have the wit, or voice, of comedian Geoff Norcott, it does have the ability to reproduce shots similar to the top players in golf.




Frank Tobe is the owner and publisher of The Robot Report, and is also a panel member for Robohub's Robotics by Invitation series.
Frank Tobe is the owner and publisher of The Robot Report, and is also a panel member for Robohub's Robotics by Invitation series.





Related posts :



Robot Talk Episode 136 – Making driverless vehicles smarter, with Shimon Whiteson

  05 Dec 2025
In the latest episode of the Robot Talk podcast, Claire chatted to Shimon Whiteson from Waymo about machine learning for autonomous vehicles.

Why companies don’t share AV crash data – and how they could

  01 Dec 2025
Researchers have created a roadmap outlining the barriers and opportunities to encourage AV companies to share the data to make AVs safer.

Robot Talk Episode 135 – Robot anatomy and design, with Chapa Sirithunge

  28 Nov 2025
In the latest episode of the Robot Talk podcast, Claire chatted to Chapa Sirithunge from University of Cambridge about what robots can teach us about human anatomy, and vice versa.

Learning robust controllers that work across many partially observable environments

  27 Nov 2025
Exploring designing controllers that perform reliably even when the environment may not be precisely known.

Human-robot interaction design retreat

  25 Nov 2025
Find out more about an event exploring design for human-robot interaction.

Robot Talk Episode 134 – Robotics as a hobby, with Kevin McAleer

  21 Nov 2025
In the latest episode of the Robot Talk podcast, Claire chatted to Kevin McAleer from kevsrobots about how to get started building robots at home.



 

Robohub is supported by:




Would you like to learn how to tell impactful stories about your robot or AI system?


scicomm
training the next generation of science communicators in robotics & AI


 












©2025.05 - Association for the Understanding of Artificial Intelligence